The dating services industry includes several different segments.

Online Dating Websites: Sites such as Match.com, Plenty of Fish, e Harmony, and hundreds more bring affordable and convenient matchmaking services to America’s 124 million singles.

Matchmakers & Dating Coaches: Companies and professionals in this industry provide matchmaking services and host singles events such as speed dating.

These professionals also work to help improve their clients’ overall success in dating and relationships.

The Passport feature will accommodate the company’s expansion outside of the dating sphere and beyond romantic interactions, an effort that Tinder would like to make in the long-term to grow its user base by connecting people on social and professional levels.

A recent investment in the app by California-based Benchmark – led by Matt Cohler, Tinder board member and former executive at Facebook (FB) and Linked In (LNKD) – suggests Tinder is already thinking about this next move.

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By using our website or by closing this message box, you agree to our use of browser capability checks, and to our use of cookies as described in our Cookie Policy. INITIAL_PROPS_HEADER = {"data":,"id":"header","context":{"nav Links Data":[,,,,,,,,,,,],"homepage Links Data":[,,,,,,],"customer Nav":{"user":null,"ads":,"urls":{"login Url":"https://com/login? The app has generated over one billion matches since its start, and subscriber estimates vary between 100,000 and 297,000 users.In June 2014 during the FIFA World Cup in Brazil, the app had a 50 percent increase in downloads and usage.Tinder was born in Hatch Labs, the now defunct mobile startup incubator backed by Tinder’s parent company, Barry Diller’s IAC/Inter Active Corp. With its ownership of and Ok Cupid, IAC leads the online dating market with a reigning 23.7% market share and provides the expertise Tinder will need as it looks to monetize its services via subscription-based features.IAC’s Match Group division estimates Tinder could bring in million in 2015 upon implementing a monetization model via Tinder Plus.Celebrity-sponsored advertisements will also be a part of the model, inviting recognizable names to create profiles to connect with users.